Broomfield, Colo.- and White Plains, N.Y.-based Danone North America says it created plant-based “milk” that doesn’t taste like plants. Applying their expertise in both dairy and plant-based beverages via its Silk and So Delicious Dairy Free brands, Danone North America experts deconstructed beloved dairy attributes and sensory experiences and then recreated them by blending a mix of familiar, high-quality plant-based ingredients. The result is a new plant-based “dairy-like” segment of plant-based products that don’t taste like any specific plant-based ingredient (almond, oat, soy, etc.).
Launching in January 2022, new Silk Nextmilk and So Delicious Wondermilk are designed to help close the gap between traditional dairy drinkers and plant-based beverage consumers, and Danone North America says this will be a watershed moment for the category.
According to the company, Silk Nextmilk is coming out in whole-fat and reduced-fat varieties at grocery stores nationwide for a suggested retail price of $4.99 per carton. It is an excellent source of six key nutrients found in dairy, including calcium, vitamin D, vitamin A, vitamin B12, riboflavin, and phosphorus; it also offers 4 grams of plant-based protein per serving.
So Delicious Wondermilk will debut in whole-fat and reduced-fat varieties in natural channels for a suggested retail price of $4.99 per carton.
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